The Hubbards
The Hubbards are a 4-piece indie pop band based in northern England, with an exciting sound and a growing underground fan base.
Aims
So far, the band had received day and night-time airplay on BBC Radio 1 and BBC 6 and a selection of national press building some fantastic momentum. The band, represented by their label ‘Scruff Of The Neck’, needed to pick up key Spotify Genre and New Music placements to reach a wider UK audience and raise their profile considerably.
Solutions
Ditto Music to work a forthcoming single campaign and strategy with Label Representative’s at Scruff Of The Neck Records. The plan entailed placing the upcoming summer release ‘That’s Not Right’ on Key Senior and Indie editors radars weeks ahead of release feeding growing PR, Radio, Sync and Live show assets in up until impact date with essential realistic targets that would expand the artists audience and reach dramatically. The track was also played back directly to editors at DSP editorial meetings which gained a great response.
Playlist Placements
New Music Friday UK
The Indie List
Transistor
Amazon Music Introducing
Hype Machine Latest
Fresh Indie Picks
The Hubbard’s track release ‘That’s Not Right’ was featured on a number of high-profile playlists across the major platforms including New Music Friday, The Indie List, Transistor and Amazon Music’s Introducing playlist.
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